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The Promo Playbook by Cubic Promote
The Promo Playbook by https://www.cubicpromote.com.au Here we discuss promotional products, AI, marketing, Custom uniforms and business-related topics. Tune in if you want to learn, grow, market, promote or manage!
The Promo Playbook by Cubic Promote
Latest Episodes
The One Line That Gets a Customer to Call You Back
When a customer goes quiet, most salespeople assume they are too busy. Charles and Nathan start from the opposite view: if the problem matters enough, people make time. Charles shares the one sentence he uses when a customer stops replying, and...
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What Separates a Great Salesperson from an Average One
Charles sits down with Anil Gupta, Cubic Promote’s top account manager and partnerships manager, to talk about what actually works in sales after twenty years of doing it.They get into why the best value for money doesn’t always win the ...
Winning Tenders in the Age of AI
Charles has spent years on both sides of big contracts and tenders, and he opens with blunt advice: if you’re selling something close to a commodity and you have no relationship with the organisation issuing the tender, don’t bother. Then he im...
From Cold Calling to Scale: Price, Value and the Race to the Bottom
Charles started Cubic Promote making one phone call at a time, selling pens. In this episode he walks Nathan through the stages that took the business from there to where it is now, and the idea that changed everything: a captive audience, wher...
